• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Digital Marketing

    Digital Marketing Courses Online

    Master digital marketing for online brand promotion. Learn about SEO, social media marketing, email marketing, and content marketing.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Build job-relevant skills in under 2 hours with hands-on tutorials.
    Learn from top instructors with graded assignments, videos, and discussion forums.
    Learn a new tool or skill in an interactive, hands-on environment.
    Get in-depth knowledge of a subject by completing a series of courses and projects.
    Earn career credentials from industry leaders that demonstrate your expertise.
    Earn career credentials while taking courses that count towards your Master’s degree.
    Earn your Bachelor’s or Master’s degree online for a fraction of the cost of in-person learning.
    Earn a university-issued career credential in a flexible, interactive format.
    Graduate level learning within reach.

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Explore the Digital Marketing Course Catalog

    • C

      Coursera Project Network

      Erste Schritte in Facebook Ads Manager

      Skills you'll gain: Facebook, Social Media Marketing, Social Media, Social Media Strategy, Advertising, Budget Management, Marketing, Campaign Management, Target Audience, Customer Insights, Customer Engagement

      Intermediate · Guided Project · Less Than 2 Hours

    • U

      University of Colorado Boulder

      Promotional Materials Every Musician Needs

      Skills you'll gain: Promotional Materials, Marketing Materials, Promotional Strategies, Presentations, Writing, Business Writing, Content Creation, Branding, Media Production, Design, Communication

      Intermediate · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Build an Automobile Listing Website with PHP

      Skills you'll gain: Web Development, PHP (Scripting Language), Web Design and Development, Content Management, Web Applications, HTML and CSS

      4.3
      Rating, 4.3 out of 5 stars
      ·
      7 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • C

      Coursera Project Network

      Créer des Publicités sur Instagram

      Skills you'll gain: Instagram, Advertising, Target Audience, Social Media, Social Media Marketing, Budget Management, Media Planning, Goal Setting

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      U

      University of Pittsburgh

      idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products

      Skills you'll gain: Storytelling, Competitive Analysis, Stakeholder Management, Solution Design, Project Planning, Presentations, Business Planning, Innovation, Regulatory Affairs, Product Development, User Research, Problem Solving, Entrepreneurship, Healthcare Industry Knowledge, Market Analysis

      3.7
      Rating, 3.7 out of 5 stars
      ·
      6 reviews

      Intermediate · Course · 1 - 3 Months

    • A

      Arizona State University

      Putting it All Together: Problem-Solve Like an Entrepreneur

      Skills you'll gain: Lean Methodologies, Design Thinking, Innovation, Entrepreneurship, Solution Design, Customer Insights, Market Opportunities, Market Research, Value Propositions, Business Modeling, Presentations, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      13 reviews

      Beginner · Course · 1 - 3 Months

    • Placeholder
      U

      University of Michigan

      Uso de bancos de dados com Python

      Skills you'll gain: SQL, Database Management, Relational Databases, Databases, Database Design, Database Management Systems, Data Visualization, Web Scraping, Data Processing, Object Oriented Programming (OOP), Data Modeling, Data Storage, Python Programming, Web Development

      Mixed · Course · 1 - 3 Months

    • Placeholder
      Status: Free
      Free
      C

      Coursera Project Network

      GenAI Chatbots: Create and Deploy OpenAI-Powered Chatbots

      Skills you'll gain: OpenAI, ChatGPT, Generative AI, Artificial Intelligence, Back-End Web Development, Restful API, Application Programming Interface (API), Web Development, Application Development, Artificial Intelligence and Machine Learning (AI/ML), Web Applications, Natural Language Processing, Python Programming

      Intermediate · Guided Project · Less Than 2 Hours

    • Placeholder
      Status: Free
      Free
      Y

      Yale University

      استخدام الوسائط الرقمية لتعزيز النتائج الصحية

      Skills you'll gain: Media and Communications, Advertising, Digital Communications, Behavioral Health, Web Content, Program Evaluation, Patient Education and Support, Persuasive Communication, Human Centered Design, Behavior Management, Survey Creation, Data Collection, Cultural Sensitivity

      Intermediate · Course · 1 - 3 Months

    • Placeholder
      C

      Coursera Project Network

      Create a buyer persona diagram for businesses with Creately

      Skills you'll gain: Persona Development, User Accounts, Target Audience, Marketing Collateral, Customer Analysis, Design Software, Business Modeling, Graphical Tools

      Beginner · Guided Project · Less Than 2 Hours

    • Placeholder
      M

      Microsoft

      Web Development with Python

      Skills you'll gain: Web Development, Flask (Web Framework), Restful API, Selenium (Software), Front-End Web Development, Full-Stack Web Development, Object-Relational Mapping, JavaScript Frameworks, Application Security, Application Deployment, Cloud Applications, HTML and CSS, Back-End Web Development, Software Testing, Databases, Python Programming, Microsoft Azure, Vue.JS, Relational Databases, SQL

      Beginner · Course · 1 - 3 Months

    • Placeholder
      C

      Coursera Project Network

      Crea un organigrama con Canva

      Skills you'll gain: Canva (Software), Presentations, Organizational Structure, Data Visualization, Design Elements And Principles, Graphic and Visual Design, Organizational Skills

      4.5
      Rating, 4.5 out of 5 stars
      ·
      20 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    Digital Marketing learners also search

    Marketing
    Beginner Digital Marketing
    Digital Marketing Projects
    Free Digital Marketing
    Advanced Digital Marketing
    Social Media Marketing
    Beginner Social Media Marketing
    Marketing Strategy
    1…207208209…278

    In summary, here are 10 of our most popular digital marketing courses

    • Erste Schritte in Facebook Ads Manager: Coursera Project Network
    • Promotional Materials Every Musician Needs: University of Colorado Boulder
    • Build an Automobile Listing Website with PHP: Coursera Project Network
    • Créer des Publicités sur Instagram: Coursera Project Network
    • idea 2 IMPACT: An Introduction to Translating Assistive Health Technologies and Other Products: University of Pittsburgh
    • Putting it All Together: Problem-Solve Like an Entrepreneur: Arizona State University
    • Uso de bancos de dados com Python: University of Michigan
    • GenAI Chatbots: Create and Deploy OpenAI-Powered Chatbots: Coursera Project Network
    • استخدام الوسائط الرقمية لتعزيز النتائج الصحية: Yale University
    • Create a buyer persona diagram for businesses with Creately: Coursera Project Network

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    If you want to learn digital marketing for career advancement, business growth, or personal projects, having a clear goal will guide your learning. Regular practice, such as creating and optimizing campaigns, is crucial. Join online communities like Reddit’s r/digital_marketing for tips and support. Work on real projects such as managing social media accounts or running ad campaigns. Digital Marketing Specialization by University of Illinois Urbana-Champaign on Coursera is a great starting yet comprehensive resource.‎

    Coursera’s Digital Marketing courses provide learners with a wide range of skills necessary for success in the digital marketing landscape:

    • Strategies for effective online marketing across various digital platforms
    • Techniques for search engine optimization (SEO) and search engine marketing (SEM)
    • Skills in social media marketing and content creation
    • Understanding of email marketing, affiliate marketing, and display advertising
    • Data analysis and conversion rate optimization to measure campaign effectiveness
    • Digital branding and reputation management‎

    Digital Marketing courses on Coursera are inclusive, accommodating learners with varying levels of experience:

    • Beginners can start with introductory courses that cover the basics of digital marketing.
    • Those with some marketing background can deepen their expertise in specific digital marketing channels or tools.
    • Advanced digital marketers can explore sophisticated strategies and technologies for optimizing digital campaigns.‎

    Upon completing Digital Marketing courses, learners can obtain credentials that may support their career development:

    • Professional certificates that may demonstrate a foundational understanding and practical skills in digital marketing
    • Specializations that focus on nuanced aspects of digital marketing such as digital analytics or inbound marketing
    • Certificates that can potentially be recognized by employers as evidence of your digital marketing expertise‎

    Skills gained from Digital Marketing courses can lead to various roles within the marketing field:

    • Digital Marketing Manager, planning and executing digital marketing campaigns
    • SEO Specialist, optimizing website content for search engines
    • Social Media Manager, managing a brand’s presence on social media platforms
    • Content Strategist, developing engaging content aligned with business goals
    • PPC Analyst, managing pay-per-click advertising campaigns

    Discover which digital marketing role suits you best by taking our career quiz!‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

    Other topics to explore

    Placeholder
    Arts and Humanities
    338 courses
    Placeholder
    Business
    1095 courses
    Placeholder
    Computer Science
    668 courses
    Placeholder
    Data Science
    425 courses
    Placeholder
    Information Technology
    145 courses
    Placeholder
    Health
    471 courses
    Placeholder
    Math and Logic
    70 courses
    Placeholder
    Personal Development
    137 courses
    Placeholder
    Physical Science and Engineering
    413 courses
    Placeholder
    Social Sciences
    401 courses
    Placeholder
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Education Articles
    • Career Development Resources
    • Career Aptitude Test

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog
    • Teaching Center

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Manage Cookie Preferences
    Learn Anywhere
    Placeholder
    Placeholder
    Placeholder
    © 2025 Coursera Inc. All rights reserved.
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder
    • Placeholder