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Explore the Product Marketing Course Catalog
Coursera Project Network
Skills you'll gain: Target Audience, Search Engine Marketing, Advertising Campaigns, Campaign Management, Advertising, Web Analytics, Marketing, Digital Marketing, Return On Investment
IE Business School
Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Strategic Decision-Making, Brand Management, Marketing Planning, Branding, Price Negotiation, Marketing Strategies, Retail Management, Data-Driven Decision-Making, Marketing Channel, Product Strategy, Revenue Management, Market Dynamics, Merchandising, Conflict Management
University of Virginia
Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Marketing Strategies, Regression Analysis, Data-Driven Decision-Making, Brand Management, Resource Allocation, Customer Insights, Predictive Analytics, Statistical Analysis, A/B Testing, Consumer Behaviour, Return On Investment
Coursera Project Network
Skills you'll gain: Canva (Software), Logo Design, Brand Marketing, Style Guides, Marketing Design, Brand Awareness, Branding, Marketing Materials, Marketing Collateral, Brand Management, Organizational Skills, File Management, Graphic Design, Design
Skills you'll gain: Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Technical Product Management, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Product Strategy, Market Opportunities, Marketing Planning
University of Illinois Urbana-Champaign
Skills you'll gain: Digital Marketing, Marketing, Marketing Strategies, MarTech, Marketing Communications, E-Commerce, Price Negotiation, Consumer Behaviour, Product Development, Product Promotion, Innovation, Customer Engagement
- Status: Free
Universidad de Palermo
Skills you'll gain: Product Management, Strategic Marketing, Marketing, Product Strategy, Product Development, Consumer Behaviour, Customer Insights, Target Market, Customer Engagement, Brand Strategy, Product Lifecycle Management, Experience Design, Innovation, Competitive Analysis
Coursera Project Network
Skills you'll gain: Product Roadmaps, Product Development, Product Management, Product Planning, Product Requirements
University of Pennsylvania
Skills you'll gain: Social Media Strategy, Consumer Behaviour, Influencing, Content Creation, Marketing Communications, Social Media Marketing, Social Media, Social Sciences, Advertising, Marketing Psychology, Storytelling, Marketing Strategy and Techniques, Communication, Sociology
University of Pennsylvania
Skills you'll gain: Brand Strategy, Customer Insights, Brand Loyalty, Marketing Strategy and Techniques, Customer Engagement, Global Marketing, Market Trend, Consumer Behaviour, Competitive Analysis, Business Technologies, Innovation, E-Commerce
University of Maryland, College Park
Skills you'll gain: Stakeholder Management, Product Management, Team Leadership, Product Development, New Product Development, Commercialization, Product Lifecycle Management, Team Management, Product Roadmaps, Stakeholder Communications, Product Strategy, Cross-Functional Team Leadership, Market Opportunities, Product Design, Marketing Strategy and Techniques, Agile Methodology, User Experience, Customer Insights
Coursera Project Network
Skills you'll gain: Generative AI, A/B Testing, Marketing Materials, Copywriting, Advertising, Marketing, Content Creation, Marketing Strategies, Marketing Analytics, Customer Insights, Social Media Content, Digital Marketing
In summary, here are 10 of our most popular product marketing courses
- Google Ads for Beginners: Coursera Project Network
- Marketing Mix Implementation: IE Business School
- Marketing Analytics: University of Virginia
- Create a Business Marketing Brand Kit Using Canva: Coursera Project Network
- Product Management: Capstone Project: IBM
- Marketing in a Digital World: University of Illinois Urbana-Champaign
- Product Management: Universidad de Palermo
- Build a Product Roadmap with Aha!: Coursera Project Network
- Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
- Retail Marketing Strategy: University of Pennsylvania