In today's competitive business landscape, intellectual property (IP) has emerged as a crucial element for companies seeking a strategic edge. This course delves into the intricate world of intellectual property and explores how it can be leveraged as a potent tool to secure a competitive legal advantage in the market. the course will help students to :
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Empfohlene Erfahrung
Wichtige Details
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Zu Ihrem LinkedIn-Profil hinzufügen
Januar 2025
6 Aufgaben
Erfahren Sie, wie Mitarbeiter führender Unternehmen gefragte Kompetenzen erwerben.
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Erwerben Sie ein Karrierezertifikat.
Fügen Sie diese Qualifikation zur Ihrem LinkedIn-Profil oder Ihrem Lebenslauf hinzu.
Teilen Sie es in den sozialen Medien und in Ihrer Leistungsbeurteilung.
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In diesem Kurs gibt es 3 Module
This module provides a comprehensive exploration of the implications of Intellectual Property laws on business operations. It equips learners with the knowledge to navigate legal challenges related to IP rights and their enforcement. The module covers the various forms of intellectual property, including patents, trademarks, copyrights, and trade secrets, with a focus on both European and international frameworks.
Das ist alles enthalten
4 Videos2 Lektüren2 Aufgaben
This module focuses on the strategic management and capitalization of an Intellectual Property portfolio. It covers effective methods for identifying, protecting, and exploiting IP assets to drive business competitiveness.
Das ist alles enthalten
6 Videos4 Lektüren2 Aufgaben
This module explores how Intellectual Property can be harnessed as a competitive advantage, providing companies with the knowledge and strategies to navigate the complex IP landscape of the business world.
Das ist alles enthalten
5 Videos2 Lektüren2 Aufgaben
Dozent
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Empfohlen, wenn Sie sich für Business Strategy interessieren
University of Colorado Boulder
Coursera Instructor Network
Fundação Instituto de Administração
University of Maryland, College Park
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