This course builds on previous concepts and outlines strategies and tactics for forming, financing, and launching a new venture. Topics to be addressed will include building the new venture’s initial management team, identifying and reaching out to early customers, developing financial plans, raising startup and initial growth financing, and preparing for and managing rapid growth.
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Entrepreneurship II: Preparing for Launch
This course is part of Innovation: From Creativity to Entrepreneurship Specialization
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Instructor: Thomas E. Parkinson
38,918 already enrolled
Included with
(722 reviews)
What you'll learn
Design a go-to-market strategy to approach initial customers.
Develop financial projections for the new venture.
Develop a plan for raising equity capital for the new venture.
Operate and monitor the new venture’s health and scalability.
Skills you'll gain
Details to know
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17 assignments
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Earn a career certificate
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Share it on social media and in your performance review
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There are 5 modules in this course
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
What's included
2 videos7 readings1 assignment1 discussion prompt
In this module, we will discuss go-to-market strategies.
What's included
5 videos2 readings4 assignments1 peer review
In this module, we will discuss how to build financial projections for the startup company, in order to determine the potential size and scope of the business opportunity and the financing that may be required to successfully pursue that opportunity.
What's included
3 videos2 readings4 assignments
This module is focused on how startup companies raise capital from outside investors.
What's included
3 videos2 readings4 assignments1 peer review
This module is focused on growth – metrics that can be used to help manage it, and alternatives to consider if the company is not growing as it needs to.
What's included
4 videos4 readings4 assignments1 plugin
Instructor
![Thomas E. Parkinson](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-instructor-photos.s3.amazonaws.com/0c/ef31a0822611e7a1aefdf25cd70b8d/Tom-259x300.jpg?auto=format%2Ccompress&dpr=1&w=75&h=75&fit=crop)
Offered by
Recommended if you're interested in Entrepreneurship
University of Illinois Urbana-Champaign
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Build toward a degree
This course is part of the following degree program(s) offered by University of Illinois Urbana-Champaign. If you are admitted and enroll, your completed coursework may count toward your degree learning and your progress can transfer with you.¹
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Learner reviews
722 reviews
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85.59%
- 4 stars
12.04%
- 3 stars
1.93%
- 2 stars
0%
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Reviewed on Nov 15, 2023
It was excellent, thank you very much NITDA, COUSERA and ILLINOIS University for this course. I really appreciate and i am looking forward to a beautiful entrepreneurial future. Thank you.
Reviewed on Sep 1, 2020
I learnt so much from this course and I am grateful for the opportunity to have taken the course. the lecturer put a lot of work into ensuring that we understand the course.
Reviewed on Nov 23, 2020
Good course, gives you things to think about as you build your own business. I just do not like peer reviews where I need to download random files from other students to my computer
New to Entrepreneurship? Start here.
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