Este curso introduce al participante en el mundo de la administración estratégica, permitiéndole entender la importancia de los conceptos y su aplicación fundamentada, para convertirse en un agente activo de su organización propagando estrategias de corto y largo plazo.



Fundamentos de Administración Estratégica

Instructor: Manuel Alejandro De La Paz Cázares
Included with
Details to know

Add to your LinkedIn profile
February 2025
20 assignments
See how employees at top companies are mastering in-demand skills


Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review

There are 7 modules in this course
Bienvenido, en este curso podrás construir un plan administrativo mediante la evaluación de una organización para la implementación de estrategias orientadas al logro de los objetivos.
What's included
1 video2 readings
Bienvenido al curso de Fundamentos de Administración Estratégica. En esta primera semana, exploraremos los conceptos básicos de la administración estratégica y su importancia en el éxito de las organizaciones.
What's included
6 videos8 readings4 assignments
Ahora, en esta segunda semana, nos enfocaremos en la formulación de estrategias, un proceso crucial para definir el rumbo y los objetivos de una organización.
What's included
9 videos10 readings1 assignment
Ahora, en esta tercera semana, nos enfocaremos en la evaluación del ámbito externo, un paso crucial para entender el entorno en el que opera la organización y identificar oportunidades y amenazas.
What's included
11 videos17 readings6 assignments
Ahora, en esta cuarta semana, nos enfocaremos en la formulación de estrategias, un proceso crucial para definir el rumbo y los objetivos de una organización.
What's included
10 videos11 readings8 assignments
Ahora, en esta quinta semana, nos enfocaremos en la implementación de estrategias y el control, un proceso crucial para asegurar que las estrategias se ejecuten de manera efectiva y se alcancen los objetivos organizacionales.
What's included
5 videos7 readings1 assignment
Esperamos que hayas aprendido mucho del curso.
What's included
1 video
Instructor

Offered by
Why people choose Coursera for their career




New to Leadership and Management? Start here.

Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
Access to lectures and assignments depends on your type of enrollment. If you take a course in audit mode, you will be able to see most course materials for free. To access graded assignments and to earn a Certificate, you will need to purchase the Certificate experience, during or after your audit. If you don't see the audit option:
The course may not offer an audit option. You can try a Free Trial instead, or apply for Financial Aid.
The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you purchase a Certificate you get access to all course materials, including graded assignments. Upon completing the course, your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile. If you only want to read and view the course content, you can audit the course for free.
You will be eligible for a full refund until two weeks after your payment date, or (for courses that have just launched) until two weeks after the first session of the course begins, whichever is later. You cannot receive a refund once you’ve earned a Course Certificate, even if you complete the course within the two-week refund period. See our full refund policy.