Studying international business is essential for everyone who wants to be a well-rounded modern individual. Understanding the main features of the international business environment, mechanisms of cross-border business activities, and motivations to engage in these activities, will help you to make sense of contemporary business context and navigate yourself in our complex world.



Fundamentals of International Business
This course is part of Business and Marketing Strategies Specialization

Instructor: Mariya Eranova
Access provided by New York State Department of Labor
7,316 already enrolled
(73 reviews)
Recommended experience
Details to know

Add to your LinkedIn profile
3 assignments
See how employees at top companies are mastering in-demand skills

Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate


Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review

There are 4 modules in this course
This week introduces the subject of international business, the key terms that we will use throughout this MOOC and the topics that will be discussed each week. It also provides an overview of one of the main concepts in international business – globalisation.
What's included
5 videos3 readings1 assignment2 discussion prompts
This week discusses how and why firms internationalise. We will look at one of the main manifestations of globalisation -- foreign direct investment (FDI) and compare it with other methods of internationalisation.
What's included
2 videos7 readings1 peer review
This week introduces the concept of institutions and how they influence cross-border activities. It offers insights into the main differences in political, and cultural systems across the globe.
What's included
3 videos6 readings1 assignment3 discussion prompts
The purpose of this week is to deepen your knowledge of multinational enterprises. It will provide more insights regarding the context of their operations, main choices faced by multinationals, and the main impacts they have on the society and environment.
What's included
2 videos5 readings1 assignment2 discussion prompts
Instructor

Offered by
Why people choose Coursera for their career




Learner reviews
73 reviews
- 5 stars
79.72%
- 4 stars
9.45%
- 3 stars
5.40%
- 2 stars
4.05%
- 1 star
1.35%
Showing 3 of 73
Reviewed on Jul 15, 2024
With sufficient examples and well-structured online training materials provide me a helicopter view in international business.
Reviewed on Jun 30, 2023
International business with fundamental it is the very relevant point. Thank Coursera and the University Of London
Reviewed on Jan 25, 2024
The course is full of resources to utilize for learning and understanding the concepts.
Recommended if you're interested in Business
University of Colorado Boulder
University of Colorado Boulder
University of New Mexico
University of New Mexico

Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy