In this short course, you learn what generative AI is and discover how it can be applied in different business scenarios. You will explore how you can utilize generative AI to enhance your social media strategy, target your audience and streamline your social media content creation. You are introduced to Meta's powerful AI tools.
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GenAI in Social Media Marketing
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Instructor: Anke Audenaert
Access provided by New York State Department of Labor
(14 reviews)
Recommended experience
What you'll learn
What generative AI is and its implication in the social media marketing context
Basic strategies for incorporating generative AI tools in social media marketing tasks
Details to know
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Add to your LinkedIn profile
5 assignments
See how employees at top companies are mastering in-demand skills
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Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
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There is 1 module in this course
In this short course, you learn what generative AI is and discover how it can be applied in different business scenarios. You will explore how you can utilize generative AI to enhance your social media strategy, target your audience and streamline your social media content creation. You are introduced to Meta's powerful AI tools.
What's included
9 videos6 readings5 assignments
Instructor
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Learner reviews
14 reviews
- 5 stars
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Showing 3 of 14
Reviewed on Dec 18, 2024
Very interesting, good understanding principles and to the point relevance, Thanks.
Reviewed on Feb 5, 2025
I got to learn new techniques and knowledge related to AI.
Recommended if you're interested in Business
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