Where do great business ideas come from? We all have compelling business concepts that we've been thinking about for years. In this course we will explore how to use observational tools and other techniques for idea generation and we will talk about how to evaluate the good ideas from the bad. The goal is to settle on a business idea that you are not only passionate about but also has real market application.
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The Search for Great Ideas: Harnessing creativity to empower innovation.
This course is part of How to Start Your Own Business Specialization
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Instructors: Ken Szymusiak
Access provided by New York State Department of Labor
21,336 already enrolled
(292 reviews)
Skills you'll gain
Details to know
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There are 3 modules in this course
How do entrepreneurs come up with great ideas? This is an age old question. Lets explore where great ideas and solutions come from and how to put yourself in a position to change the business world.
What's included
4 videos2 peer reviews
In this module we will explore the lessons of Design Thinking Methodology and how it can be used as a powerful tool for developing new and innovative solutions.
What's included
4 videos3 peer reviews
More often than not the best solutions don't lie with you but rather they are with your customers. In this module we will talk about how to develop a customer discovery plan that can lead to powerful business innovation.
What's included
3 videos1 peer review
Instructors
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Learner reviews
292 reviews
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Showing 3 of 292
Reviewed on Jun 12, 2016
Interesting, gave an unique approach to innovation and creativity.
Reviewed on Aug 9, 2020
I've learned about different thinking methodology throughout this course, and I've been able to shape my thinking during this course.
Reviewed on Oct 26, 2018
Really is a course that gets you thinking about stuffs, pushing you to get more creative and think outside the box.
Recommended if you're interested in Business
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