Being financially and data-literate is a requirement of all effective leaders. This includes the ability to analyse data and harness its value, as well as to leverage these skills to become a future-focused business leader. In four themed courses, this specialisation will: teach you that financial literacy is a required capability for every business leader (Know Your Numbers 1); provide you with a foundational understanding of how to manage your organisation’s finances effectively (Know Your Numbers 2); equip you with tools to analyse data and generate market insights (Generate Insights); and explore what to measure to maximise customer value (Know Your Customers).
Analysing: Numeric and digital literacies Specialization
Analysing: Numeric and digital literacies Specialization
Instructors: Connor Stead
Access provided by New York State Department of Labor
8,200 already enrolled
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4.5
(278 reviews)
Beginner level
No prior experience required
2 months
at 10 hours a week
Flexible schedule
Learn at your own pace
What you'll learn
Assess the financial health of an organisation through analysis of its published financial statements and associated data
Forecast how the strategy of an organisation will impact its financial results; and the implications upon the future strategy
Leverage insights from customer intelligence and user experience in order to assess the elements of value generated by the organisation
Use statistical analysis to generate and / or validate quantitative insights in order to support more effective decision-making by management
Skills you'll gain
- Business Analysis
- Accounting
- Finance
- Data Analysis
- Entrepreneurship
- Data Management
- Data Visualization Software
- Data Visualization
- Big Data
- Data Analysis Software
- Leadership and Management
- Market Research
- Marketing
- Research and Design
- General Statistics
- Probability Distribution
- Business Psychology
- Communication
- Human Computer Interaction
- Organizational Development
Details to know
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Taught in English
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Specialization - 4 course series
Management and financial accounting: Know your numbers 1
Course 113 hours4.7 (310 ratings)
What you'll learn
Demonstrate an understanding of the development of financial statements
Investigate and analyse financial statements in practice
Apply financial ratios for purposes of understanding and synthesising business position and performance
Apply a range of management accounting techniques to generate and evaluate complex ideas and concepts to improve decision making
Skills you'll gain
Category: Management Accounting
Category: Financial Statements
Category: Financial Analysis
Category: Budgeting
Category: Business Metrics
Category: Financial Forecasting
Category: Forecasting
Category: Financial Modeling
Category: Accounting
Category: Cash Flows
Category: Governance
Category: Financial Reporting
Category: Financial Accounting
Category: Strategic Decision-Making
Category: Financial Data
Category: Financial Management
Category: Organizational Strategy
Category: Corporate Strategy
Category: Bookkeeping
Category: Business Management
Corporate finance: Know your numbers 2
Course 220 hours3.6 (32 ratings)
What you'll learn
Explain the role of financial management in assessing the ongoing financial health and performance of organisations
Demonstrate an understanding of financial management tools and techniques for financial analysis and modeling
Use analytical techniques to make financial decisions related to financing operations and valuation of organisations and investment opportunities
Skills you'll gain
Category: Corporate Finance
Category: Capital Budgeting
Category: Cash Flows
Category: Business Valuation
Category: Performance Measurement
Category: Financial Analysis
Category: Risk Analysis
Category: Business Mathematics
Category: Financial Management
Category: Business Modeling
Category: Equities
Category: Financial Modeling
Category: Return On Investment
Category: Investment Management
Category: Securities (Finance)
Business intelligence and data analytics: Generate insights
Course 312 hours4.6 (443 ratings)
What you'll learn
Skills you'll gain
Category: Data Visualization Software
Category: Correlation Analysis
Category: Dashboard
Category: Data-Driven Decision-Making
Category: Statistical Methods
Category: Predictive Modeling
Category: Corporate Sustainability
Category: Business Intelligence
Category: Innovation
Category: Business Ethics
Category: Histogram
Category: Analytics
Category: SAS (Software)
Category: Forecasting
Category: Data Analysis
Category: Trend Analysis
Marketing analytics: Know your customers
Course 420 hours4.7 (432 ratings)
What you'll learn
Analyse the concept of customer value and its importance to an organisation.
Explore the types of customer data that are collected, both by traditional and digital methods.
Examine the tools used and determine what works best to solve which problem.
Use customer data to both understand the current situation and develop and drive strategy.
Skills you'll gain
Category: Big Data
Category: Customer Relationship Management
Category: Marketing Analytics
Category: Customer Insights
Category: Consumer Behaviour
Category: Social Media Marketing
Category: Digital Marketing
Category: Predictive Analytics
Category: Marketing Strategies
Category: Data-Driven Decision-Making
Category: Customer Data Management
Category: Advanced Analytics
Category: Data Analysis
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