Este curso trata sobre los fundamentos del marketing y branding, así como la relación existente entre ambos conceptos. Aprenderemos a identificar los conceptos básicos de Marketing y Branding para la elaboración de una marca, definición de su estrategia y formas de llegada al mercado, que generen valor para la empresa y para el cliente o usuario.
Relación entre Branding y Marketing
Relación entre Branding y Marketing
Instructor: Julio Ricardo Fonseca Rios
Sponsored by Coursera Learning Team
Gain insight into a topic and learn the fundamentals.
4.9
(14 reviews)
Beginner level
No prior experience required
20 hours to complete
3 weeks at 6 hours a week
Flexible schedule
Learn at your own pace
Details to know
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Assessments
1 quiz, 16 assignments
Taught in Spanish
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There are 6 modules in this course
What's included
1 video1 discussion prompt
What's included
11 videos1 reading3 assignments
What's included
7 videos3 readings3 assignments
What's included
12 videos3 readings1 quiz3 assignments
What's included
9 videos3 readings3 assignments
What's included
16 videos3 readings4 assignments
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4.9
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IM
5
Reviewed on Jun 2, 2024
Me gustaría que en el certificado apareciera mi nombre. De ahí en fuera, muy bien explicado y ejemplos bastante interesantes.
Recommended if you're interested in Business
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