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Learner Reviews & Feedback for Introduction to Google SEO by University of California, Davis

4.6
stars
10,172 ratings

About the Course

Unlock the secrets of SEO! Dive into the fascinating world of Search Engine Optimization (SEO) and discover how major search engines like Google rank websites and content. This introductory course is your gateway to mastering the art of SEO, offering a thrilling blend of theory and hands-on practice to boost your visibility on Google. Course Highlights: Demystifying SEO - Uncover the inner workings of Google, the world's most popular search engine. Gain insider knowledge on how search algorithms evaluate and rank content, giving you a competitive edge in the digital landscape. SEO Evolution and Future Trends - Stay ahead of the curve by exploring the ever-changing SEO landscape. Learn to anticipate and adapt to future developments, ensuring your skills remain cutting-edge and relevant. Proven Strategies and Tactics - Master core SEO techniques to drive organic search traffic to your websites. Discover powerful methods to improve your search rankings while avoiding Google penalties. Hands-on Experience - Put theory into practice with exciting exercises designed to enhance your Google visibility. These engaging activities will solidify your understanding and provide immediate, real-world application of SEO principles, or help you create your own portfolio so you can get started with a career in SEO. This course is the first in our comprehensive SEO Specialization. By the end, you'll have a solid foundation in SEO and delve deeper into this exciting field. Get ready to transform your digital presence and unlock new opportunities in the world of search engine optimization....

Top reviews

KP

Oct 3, 2023

This was a very helpful introductory course which helped me to understand further areas of study I need to pursue in order to be effective in this field! Thanks UC Davis, I really enjoyed this course.

AP

Jul 11, 2020

The way of explaining the terms is excellent and content is very good . I leant many new things from this course. Going to do all the courses of this specialization. Thanks for the wonderful content.

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2026 - 2050 of 2,663 Reviews for Introduction to Google SEO

By Sophie Q

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Jun 11, 2020

This course is more about the history of SEO and how to apply for an SEO position as opposed to intro to SEO principles and strategies. The questions are also a little misleading and some of the external resources seemed outdated or unprofessional.

By Rajat P

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Jun 23, 2021

Great not just for beginners in SEO optimization, also gives a good bird's eye view on marketing, brand building as well as customer acquisition and retention. these skills are required even if you operate or intend to operate an offline business.

By Nancy P

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Jul 20, 2018

Good introduction, though some articles are from 2011 and years ago that according to this lesson are likely not relevant now. Still good history to know, would like to see more up to date info in this lesson. Looking forward to learning more.

By Roderik V

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Dec 15, 2019

informative, really good background on SEO, not very pragmatic though, one presentation with a summary of the '10 things todo to improve your SEO' would be useful (although i understand that the broader background gives people a better basis)

By Morgane N

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Nov 22, 2019

It's a good introduction to SEO. A lot of history - I was maybe hoping to go a little deeper into how to setup a successful SEO strategy. This would be for another lesson :)

THe teacher is great, easy to understand, good graphic support.

By Jaime T

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May 21, 2020

It has been very useful all what we learned, it gives us a very wide panorama of how the world of SEO is and what things to take into account to be able to optimize. Very useful to be able to layout correctly taking into account google.

By RAVI U

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Sep 8, 2018

This is one of the most imp courses which covers the basic topic for the SEO.

People directly run for the top order before clearing the base. for SEO this is the base. You will get to know how SEO evolve with time and will keep changing.

By Wendy T

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Oct 8, 2017

More about the general concept of what is SEO, what are the webmaster's career future as an SEO and history of the development of Google algorithms. Good lesson for the beginner to get a total picture and dive deeper to the next course

By Austin L

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Mar 21, 2016

Weeks 2-4 contained good information about how Google searches for websites, and a quick outline of how Google's algorithms calculate which sites get ranked. Week 1 was out of place, and a poor introduction to the rest of the material.

By Nadeem S

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Aug 30, 2019

It was nice course but there was lot about history rather practical work. Maybe some history is necessary and useful for further and next parts of the course. I am happy and i learned something unique and extra.

Thank you very much.

By James M

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Jun 21, 2023

Solid course, although the team estimate is wildly inaccurate. It took me a little over 5 hours to complete and that's with taking notes, doing several of the discussion questions, and reading through a good chunk of the articles.

By Jill M

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Jun 18, 2018

Solid introduction to SEO landscape. Not sure if the info and supporting docs were current to 2018? I found the first two modules went very quickly and probably could be combined. The third took considerably more time to complete.

By Maria P

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Feb 8, 2019

The course was quite informative overall, considering that it is an introduction. I wish it had less carrier oriented information though since it is not valuable for everyone and since it was not part of the course's description.

By Aimilia M M

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Sep 4, 2020

I really liked the course and it was easy to understand. While I feel like I gained value I would prefer less historical overview and more practical knowledge although the reading material provided was very practical and useful.

By Daniel C

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Mar 29, 2019

El contenido esta muy bien estructurado y es bien intuitivo, aportan contenido de calidad y recursos de estudio adicionales. Por su puesto es un curso introductorio donde te guiaran a traves de tu iniciacion en el mundo del SEO.

By Nimra W

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Aug 12, 2023

I completed the Introduction to Google SEO Course, and it exceeded my expectations in every way possible. From the moment I enrolled, I was impressed with the course structure, content quality, and overall learning experience.

By Marianthi V

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Jan 24, 2021

Insightful and helpful course, that helps a person new to SEO learn about its history and some fundamental terminology. It was a bit too thorough with SEO's past and evolution, a thing that I didn't care to learn so much about.

By Brianne B

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May 11, 2023

This course was a very solid, thorough understanding of SEO history and marketing basics! I do wish it had a bit more practice in actually doing keyword research - hopefully that comes in the next course in the specialization!

By Michael P

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Nov 4, 2020

Great overview and introduction. Easy to follow. The quizzes help to focus attention.

Good to see the links to external reference material, though some are a little outdated by now (mostly 2012-2015, now more than 5 years old.

By Ganga P

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Aug 8, 2020

This course is a gem lfor people like me who wants to build a career in content writing as well as through blogging but lacks the fundamentals. I wish to complete all the upcoming 4 courses of this topic by COURSERA!!!!!!!!!

By Abhishek M

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Feb 24, 2016

This course was encouraging and well structured. Thanks a lot!!

One less star, because the way lecture has been delivered could have been more conversational instead of one way. Like the way Udacity delivers.

Plz don't mind :P

By Marija S S

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Jan 25, 2023

A great way to get into SEO, but I am not sure complete beginners would entirely benefit from the course.

I enjoyed both videos and reading assignments, and I find the selection of topics perfect. Would love to see a sequel!

By Jagtap T N

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Apr 26, 2020

It was very good and course material was also good .Proper balance between videos and course materials. Introduction part and information about jobs in this field was helpful. It was great to study history of google search.

By Liva B

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Apr 13, 2022

Information is unevenly distributed over the weeks. There seems to be a lack of information in the training materials of the week 4 (video Creating Your Ideal Buyers Persona ends unfinished). Overall an interesting course.

By Benjamin L

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Jul 9, 2020

Good overview, but very much just an introduction. You get a general idea of how SEO works(and how it used to work), but it's not the most actionable knowledge. Hopefully, those things are covered in the following courses.