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Learner Reviews & Feedback for Digital Product Management: Modern Fundamentals by University of Virginia

4.7
stars
5,235 ratings

About the Course

Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and powering AI's . At the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. Please note that there are new additions to this course and subtitles for these videos will soon be available. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation: www.batteninstitute.org....

Top reviews

LK

Jun 25, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

JB

May 20, 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.

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751 - 775 of 1,376 Reviews for Digital Product Management: Modern Fundamentals

By NSHIMYUMUKIZA I

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Nov 22, 2020

Just a challenging course about modern product development.

By Praveen K G

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Oct 3, 2020

Alex was amazing in his explanations and pragmatic examples

By Daniel P W

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Jan 23, 2020

So Cool that i can implicated to my job in daily activities

By Piyush P

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Jun 24, 2018

Great introductory course for product management aspirants.

By swetha L J

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Feb 23, 2022

Greate idea on products and markeing ,, awesome statergies

By fanny

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Jun 23, 2021

very useful materials and offer many practical tips to try

By Melissa C

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Jul 21, 2020

This was a really interesting course, simple but relevant.

By Padmini S

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May 4, 2020

Tq sir ..it was very useful and I learned a new lessons...

By Bryan F

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Sep 7, 2019

Great course. Looking forward to "testing" these concepts!

By kishan k

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May 12, 2023

Had an amazing experience learning from industry experts!

By Lesley C

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Feb 20, 2021

Great refresher course that reviewed a lot of the basics!

By Tong V C

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Dec 21, 2020

good job. The test is extremely difficult and interesting

By François B

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Aug 22, 2020

A great course on PM roles and tasks, a lot of ressources

By Muhammad W H

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Aug 16, 2020

Marvelous work Alex, Thanks for making this great course!

By Maxime T

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Feb 12, 2020

Very good course with comprehensive learning materials...

By Renato M Z F

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Aug 19, 2021

Gave me a awesome and practical base for my job as a PM!

By Frank I O

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Mar 1, 2021

The course presentation is great and insightful.

On point

By Pablo D

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Jul 4, 2020

Very interesting course, I'd like how Alex explained it!

By Christos B

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Jun 15, 2019

Excellent Course for Product Manager and Product Owners.

By Dionysia A

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Dec 19, 2018

great lesson for experienced and junior product managers

By Lucie K

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Aug 19, 2018

Really great course with a lot of practical information.

By Max-Elie S

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Mar 6, 2018

great overview of the fundamentals of project management

By Subham J M | B

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Sep 1, 2022

Great learning experience on Digital Product Management

By Damilola A

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Jun 2, 2022

Really useful course - both practical and insightful...

By anirban d

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Sep 6, 2020

Great Concepts and going deep into every minute details