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Learner Reviews & Feedback for The Strategy of Content Marketing by University of California, Davis

4.5
stars
5,058 ratings

About the Course

This course is a partnership between the leading content marketing authority, Copyblogger, and UC Davis Continuing and Professional Education. In this course, you will learn the core strategies content marketers use to acquire and retain customers profitably. Specifically, you will learn how to develop, organize and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build your professional brand and authority through content marketing. You will also learn how to put the ideas presented to you into action and build your own personal brand through content marketing....

Top reviews

SC

Nov 11, 2019

This was a great course although it was difficult to find some of the materials they reference during the course, I was able to wing it but it would have been nice to have the full content available.

JC

May 26, 2020

For those who want to start your content marketing journey, you may want to take this course. It focuses on touch base points but also goes into further details on what you need as a content marketer.

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651 - 675 of 1,613 Reviews for The Strategy of Content Marketing

By Kristina M B

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Feb 6, 2019

Very insightful. I would recommend this course! Thank you Simone!

By Henok M A

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Aug 25, 2023

It is a great course for marketing & communication professionals

By Vuslat T

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Nov 5, 2021

It really changed my life in a such short time. Thank you Sonia!

By NASREEN A S

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Oct 9, 2020

I learned a lot from this course about good marketing, thank you

By Mukul B

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Jun 20, 2018

Very useful. It has helped me to cut the clutter in my business.

By Sarita A

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Dec 7, 2017

Well-organized introduction course that bursts with information!

By Kgr N

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Aug 3, 2024

wow the course teach exallent knowledge about content marketing

By John O A

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Dec 30, 2022

This course is amazing. and it was very intuitive and engaging.

By Albert B

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Jul 23, 2022

Quite insightful. I got a whole new perspective about content.

By Aline P

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Feb 9, 2022

A clear, simple and effective course that fulfills its promise.

By John A

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Aug 30, 2021

An interesting course with grounded instructor on the subject.

By Fabiana M

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Jun 28, 2021

It was a complete and very helpfull! I liked a lot! Thank you!

By Voitsekhovska K V

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Jun 20, 2021

Wonderful course! It really helped me as a beginner copywriter.

By Mustapha K

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Jul 30, 2020

Very informative course. Though the assessment is very tasking.

By 17_004 M F F

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Jun 5, 2020

This was really a phenomenal experience for me. Learned so much

By AHMED R

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Jun 2, 2020

One of the best courses that i studied taught me several things

By Ugin R

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Apr 24, 2020

The course was very well put together for an online curriculum.

By YULIANA A

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Nov 23, 2024

excelente curso muchas cosas buenas que puedo llevar práctica.

By Ayeola R

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Dec 18, 2021

I learned much about content construction during this course.

By Kathy G

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Aug 31, 2020

Thorough, comprehensive, and filled with resources! Thank you!

By Dewal S

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Aug 25, 2020

Excellent presentation by mentor Sonia simone.

I learned a lot.

By Marta B

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Sep 9, 2021

I learned a lot from the content. I recommend it to everyone!

By MUSTAFA A E

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Jan 23, 2021

Thank you from the heart

It was a very, very wonderful course

By Jordan C

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Sep 25, 2020

Helpful first step in pursuing a career in content marketing.