本课程是针对具有一定汉语水平的外国学习者的中级商务汉语课程。课程共分为两篇六课,共需六周时间。“两篇”是根据学习内容的不同分为的公司入职篇和市场营销篇。其中公司入职篇包括:招聘广告、应聘面试、入职第一天;产品营销篇包括产品介绍、市场营销、售后服务。
![Peking University](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-university-assets.s3.amazonaws.com/38/d88a069e4cce7bfd0acb86c4c7d6bc/.png?auto=format%2Ccompress&dpr=1&w=28&h=28)
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/1a4589dccee10648821b7ea23e5fca9a.png?auto=format%2Ccompress&dpr=1&q=80)
![Peking University](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-university-assets.s3.amazonaws.com/81/d83ebe59126f062f179f2c1c9d25c4/pku_logo.png?auto=format%2Ccompress&dpr=1&h=45)
(143 reviews)
Skills you'll gain
Details to know
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/31ebcba3851b87d1d8609abf15d0ff7e.png?auto=format%2Ccompress&dpr=1&w=24&h=24)
Add to your LinkedIn profile
37 quizzes
See how employees at top companies are mastering in-demand skills
![Placeholder](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/74c8747e8210831049cf88dd4eefe26c.png?auto=format%2Ccompress&dpr=2&blur=200&px=8&max-w=320)
![Placeholder](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/de1a6556fbe605411e8c1c2ca4ba45f1.png?auto=format%2Ccompress&dpr=2&blur=200&px=8&max-w=259)
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV
Share it on social media and in your performance review
![Placeholder](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/de1a6556fbe605411e8c1c2ca4ba45f1.png?auto=format%2Ccompress&dpr=2&blur=200&px=8&max-w=333)
There are 7 modules in this course
在本单元,你将学习招聘启事中出现的主要信息,如职位、薪水、工作地点、任职条件等。
What's included
5 videos6 quizzes1 peer review
在本单元,你将学习如何礼貌得体地回答面试官在面试时提出的 一些问题。
What's included
5 videos6 quizzes1 peer review
在本单元,你将学习作为新员工进入公司 的第一天如何与同事进行简单的 交流。
What's included
5 videos6 quizzes1 peer review
在本单元, 你将学习如何向客户介绍一种产品,如形状、颜色、大小等方面。
What's included
5 videos6 quizzes1 peer review
在本单元,你将学习在市场营销中如何向客户推销产品以及中国特有的一些营销文化。
What's included
5 videos6 quizzes1 peer review
在本单元,你将学习与售后服务相关 的口语表达,如作为客户如何投诉,作为售后部如何应对客户 的投诉。
What's included
5 videos6 quizzes1 peer review
在本单元列出了所学六个单元的重点内容,请在此基础上进行复习,然后完成总测验的34道选择题。
What's included
1 reading1 quiz
Instructor
![蔡云凌](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera-instructor-photos.s3.amazonaws.com/14/e51090fa4211e5be884b4de269020f/2013318151030354.jpg?auto=format%2Ccompress&dpr=1&w=75&h=75&fit=crop)
Offered by
Why people choose Coursera for their career
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/growth_testimonials/passionate_learner/Felipe_Moitta.png?auto=format%2Ccompress&dpr=1&w=64&h=64&fit=crop)
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/growth_testimonials/passionate_learner/Jennifer_John.png?auto=format%2Ccompress&dpr=1&w=64&h=64&fit=crop)
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/growth_testimonials/passionate_learner/Larry_Tao_Wang_1.png?auto=format%2Ccompress&dpr=1&w=64&h=64&fit=crop)
![](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/growth_testimonials/passionate_learner/Chaitanya_Anand.png?auto=format%2Ccompress&dpr=1&w=64&h=64&fit=crop)
Recommended if you're interested in Language Learning
Peking University
Peking University
Shanghai Jiao Tong University
Peking University
![Placeholder](https://d3njjcbhbojbot.cloudfront.net/api/utilities/v1/imageproxy/https://coursera_assets.s3.amazonaws.com/images/7a1c0e2e779c1ff27cae62480adfe003.png?auto=format%2Ccompress&dpr=2&blur=200&px=8&max-w=120)
Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy