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Learner Reviews & Feedback for Introduction to Digital Advertising by University of Colorado Boulder

4.5
stars
395 ratings

About the Course

The digital advertising landscape is complex. There are many different types of ads, including: display, video, audio, sponsored, native, social media and search. Consumer data and the ad tech that action on that data are both ubiquitous and complicated. As a result the sheer number of options available to digital marketers is hard to comprehend and manage. This course covers the major forms of digital advertising, from basic display ads to search to cutting-edge programmatic advertising concepts. The Trade Desk, the leading programmatic advertising provider, joins us as our programmatic experts and offers an actionable roadmap on how small businesses can leverage state of the art advertising technologies to accomplish business objectives. In all, this course leaves students with an understanding of digital advertising in its various forms, and how to strategically identify digital advertising opportunities....

Top reviews

LL

Mar 13, 2020

I think being more clear on the fact that the discussions are key to finishing the course would be helpful. I had to go back through and respond to the questions. :)

VL

Feb 4, 2020

Me pareció un muy buen curso, con una gran cantidad de información útil para tomar en consideración al trabajar en marketing digital. Muy recomendable.

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51 - 75 of 107 Reviews for Introduction to Digital Advertising

By Guillermo A R N

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Nov 18, 2020

Very clear and straight to the point!

By María E N P

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Feb 11, 2021

Great course. I highly recomend it

By ANDREA L T G

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Sep 23, 2024

Genial, me encantó aprender

By Donnaleiz R

•

Nov 13, 2020

easy to follow and engaging

By Anna B

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Apr 28, 2021

Lots of great information.

By Neha S

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Jul 5, 2023

Good leaning experience

By Hamid S

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Mar 30, 2023

it was great experience

By Jagadeshwari S

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Dec 1, 2024

Very very informative

By JOSHUA A S R

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Sep 20, 2024

excelente informacion

By M A I

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Feb 8, 2025

Good Course Overall

By RICARDO V D

•

Feb 10, 2025

Excelente curso

By adissa b

•

Mar 17, 2021

tres bon cour

By DANIEL R C

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Jan 30, 2025

interesante

By Abdulrahman A A

•

Aug 28, 2024

Enrichment

By SUBHAM D

•

Oct 12, 2020

its awsome

By OKAN T

•

Sep 19, 2020

thank you

By Emel B K

•

May 12, 2021

beatiful

By Barış D

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Oct 24, 2024

Awesome

By Eduin P

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Dec 6, 2020

so good

By KarlYee T

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Oct 14, 2024

Bravo

By berrak i

•

Oct 16, 2020

thnx

By Oluwole-Wise S D

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Aug 11, 2020

So

By FEZA H Ç

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Oct 16, 2020

.

By Briana

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Oct 10, 2020

The first courses were fairly beginner level, but the final Programmatic course offered by the Trade Desk was very in-depth. Also, the course was almost entirely reading oriented. I prefer a video format, but I understand the high cost of maintaining relevant video content in a constantly evolving industry.

By Murtaza M

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Jun 24, 2020

the course content was good. I struggled with the optional submission for reviews and the peer-review process (in terms of the quality of responses required), but would highly recommend it for anyone wanting to understand the marketplace.