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Learner Reviews & Feedback for Management of Fashion and Luxury Companies by Università Bocconi

4.7
stars
5,977 ratings

About the Course

Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts. Adopting a case-study approach, the course presents strategic brand management in luxury and fashion companies as a balancing act: tradition vs. innovation, expertise vs. experimentation, casual vs. stylish; in order to increase the brand value by nurturing the brand heritage and at the same time staying fresh, relevant, and contemporary in the global marketplace. Topics such as the impact of new retail channels, new media channels, and new business declinations for the brand and emerging markets will be discussed in the course....

Top reviews

LN

Apr 20, 2020

Excellent Course! Love how you can study at your own pace. It provides an abundance of information for both fashion & luxury management as well as building your own fashion &/or luxury brand.

VK

Jan 31, 2020

It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.

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676 - 700 of 1,433 Reviews for Management of Fashion and Luxury Companies

By Monica S

May 19, 2020

Very interesting information. I totally recomend this course.

By Lucilla B

Apr 7, 2020

Simple approach to start getting familiar with a new industry

By Richard L

Apr 27, 2019

It helps me to understand this industry in a very short time!

By Lorena M B A

Nov 13, 2016

Me gusto mucho y aprendí mucho sobre la industria de la moda.

By NOAH C

Apr 2, 2020

it was great experience for me! thank you for the knowledge.

By Ананьева А Г

May 11, 2019

Excellent course and professional and sofisticated teachers!

By duwenjia

Jul 7, 2017

Helpful to beginners in business studies;

Easy to understand;

By Srikanth R S N R

Dec 11, 2016

Extremely useful for those interested in fashion and luxury!

By SHEN Y

Nov 3, 2020

Very useful and structured knowledge of fashion and luxury!

By Yolanda A

Dec 8, 2019

It is an amazing knowledge for fashion bussiness followers!

By Cristian M S

Oct 18, 2019

Very nice course to give you an introduction in this field.

By Maria S

Sep 5, 2019

I love this course and will help me for my life and career!

By Nguyen T T H

Sep 3, 2021

It is very interesting and helpful to me! Thank a lots!!!!

By Zahraa B

Jul 20, 2021

A great introduction course for Fashion Management newbies

By Pradnyagore

May 18, 2020

Its a great course ... i learned many things abut fashion

By Shiavni S

Jan 10, 2019

One of the amazing courses on Fashion and Luxury Brands...

By Paul E

Jul 25, 2018

Very informative and thorough course by excellent teachers

By Anna W

Jan 27, 2018

Evcellent work! nice interviewes and a lot of Information!

By Daniela N R B

Nov 6, 2024

Es un curso bastante completo y con diversas herramientas

By Vaishnavi R

Jul 8, 2020

i learned many useful things from this course. Thank you!

By Seun O

Jun 27, 2020

VERY WELL PUT TOGETHER ....SO THRILLED TO BE PART OF THIS

By يوسف ا

May 4, 2020

I really enjoyed this course and recommend it to everyone

By Brania N M P

Apr 27, 2020

Amazing insight to the business industry. Great teachers!

By Vijay N M

Apr 27, 2020

I loved the course took me to different level in fashion.